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Bajaj Auto, India’s second biggest motorcycle manufacturer, on Monday unveiled V15, a new motorcycle partially built using metal from INS Vikrant, India’s first aircraft carrier. Besides being a new product, this is a completely new brand by the Pune-based company, which has signalled a departure from its earlier ‘two brand only strategy’ that was made up of Pulsar and Discover. Despite having a new 150cc engine, Bajaj will position the V15 as a commuter motorcycle rather than a sport-oriented bike targeted at the youth.  Read Articles  

Indian naval ship (INS) Vikrant, the first aircraft carrier, which played a pivotal role in the 1971 Indo-Pak war, has made its way into a commuter bike to be launched by Bajaj Auto next month. The Pune-based, India’s most valued two- and three-wheeler maker, will launch a 150-cc motorcycle on February 1 christened ‘V’ which is built from metal used in the country’s most celebrated aircraft carrier. This will be the eight product by Bajaj Auto this financial year and the first in 2016. ‘V’ is a new brand by the company complementing five of its predecessors in production. This new bike, which has a slight retro look as seen in the sneak preview aired today by Bajaj, is expected to be positioned between the Pulsar and Discover. However, further details including its price would be known at the time of its launch.  Read Articles