Microsoft sharpens focus on cloud services in India
As the Indian cloud market gets increasingly competitive, Microsoft is sharpening focus on security, high-end computing applications and developer community building services on cloud to drive growth in the country.
Microsoft, so far, has a dominant market share in the Indian public cloud services market, which, according to Gartner, is projected to grow 30.4% in 2016 to total $1.26 billion. However, with Amazon Web Services launching two data centres last week, the market is all set to become more competitive.
The Redmond, Washington-based company is betting on its hyper scale (scalable compute architecture), hybrid cloud model which provides high end security and computing services around big data , analytics and internet of things to stand differentiated from competitors like Amazon, IBM and Google, Peter Gartenberg, GM, Enterprise Partner Group, Microsoft Indiatold Business Standard.
Microsoft is different than any other cloud services operating in India, said Gartenberg.
"We are an enterprise grade cloud and it is hybrid, which is a unique point about us. Hybrid means our customers can keep data on their on-premise data centres and use our cloud for computing. We integrate these two seamlessly," he said. Read More
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